The 8th annual OluKai Ho’olaule’a three-day ocean festival kicks off today, Friday, April 29th, on Maui’s North Shore with the second annual ‘Demo Day,’ offering locals and visitors the opportunity to meet with the pros, gain valuable last minute race tips and an opportunity to test out the latest boards and equipment. The 2016 OluKai Ho’olaule’a is set to be the biggest yet in the event’s history bringing together around 600 of the world’s elite paddlers to race the famous Maliko Downwind Run for the largest gender equal prize purse of $15,000.