Marketing Executive Tresha Brown Joins YOLOBoard

2013 YoloBoard StandUpPaddle Boards

SANTA ROSA BEACH, Florida - YOLO Board is thrilled to announce the addition of Tresha Brown as the company’s new marketing director. With nearly a decade of marketing and sales experience, Brown will lead the branding efforts of the bi-coastal standup paddleboard company from the Florida headquarters in Santa Rosa Beach.

“Tresha’s dedication, enthusiasm and creativity will be an asset to YOLO Board as we continue to grow our operations and reach,” said Jeff Archer, co-owner of YOLO Board. “Her vast experience promoting the hospitality and tourism industry both locally and nationwide will be an advantage for the company. We’re happy to welcome her to the YOLO Board family.”

In her new role, Brown will facilitate corporate communications and partnerships, expand business development and oversee brand management. Most recently she worked for one of the largest resort operations in Northwest Florida and boasts an array of expertise including marketing, project management, event coordination, creative development, internet marketing and social media strategy.

"I am excited to join the YOLO Board team and look forward to supporting them in reaching the next level,” adds Brown. “They have built a superior platform and have an amazing and loyal following. Growing the brand identity will be an exhilarating challenge."

To learn more about YOLO Board, please visit www.YOLOBoard.com, call 850.622.5760 or email info@YOLOBoard.com. Stay up-to-date on all the latest YOLO Board happenings on Twitter and Facebook.

About YOLO Board:

“Jeff Archer and co-founder Tom Losee didn’t invent SUP or its boards … but their savvy, marketing-driven approach has, despite the sport’s West Coast roots, made the Santa Rosa Beach, Fla-based company an industry leader in just five years,” said Entrepreneur magazine. Established in 2006 along the world-renowned beaches and diverse waterways of Northwest Florida’s Gulf Coast, YOLO Board is a standup paddleboard (SUP) brand that is aptly named for the lifestyle mantra, “You Only Live Once.” The bi-coastal company manufactures a variety of boards suited to fit any paddler, from the recreational novice to the elite pro racer. Rentals, lessons, corporate and team building packages and seasonal community race events are available through YOLO Board Adventures' two locations in WaterColor, Fla. and Sandestin Golf and Beach Resort, as well as their retail location in Santa Rosa Beach, Fla., new flagship store in Miramar Beach, Fla. and Old Town San Diego, Calif. For more information, visit www.YOLOBoard.com or call 850.622.5760.