Connor Baxter just won his 7th straight victory at the 2016 Maui-2-Molokai race over the weekend making history as he extends the longest winning streak in the men’s sport. Not only has Connor never lost this race, but nobody else has ever won it. Connor took out the inaugural event as a scrawny teenager at 15-years-old back in 2010, and he has triumphed every year since. Hear all about the win from Connor himself here.

The 2016 OluKai Hoʻolauleʻa broke records at its 8th annual event with more than 515 paddlers competing and representing over 18 countries in front of a crowd close to 1,500 people.

Kai Lenny has always been pushing the boundaries of stand up paddling and he’s just done it again by introducing a new crossover of sorts with a hydrofoil and his SUP, making it his craft of choice for a downwinder.  This project has been in the works for awhile and thanks to Go Foil, and Naish, they’ve helped Kai to make his vision a reality.

Each May, OluKai holds its annual premier paddling festival on Maui’s north shore to celebrate Hawaiian culture and the traditions that surround this community. The event brings together both elite athletes competing in the world’s best SUP and OC1 races (highlighted by the legendary Maliko Downwind Run) and is also a gathering of friends and family-friendly activities in a celebration of the ocean and cultures that surround it. This year, the Olukai will take place April 29- May 2, 2016 at Kahana Beach Park on Maui.

The 19th edition of the Molokai to Oahu Paddle Board World Championships (M2O) once again provided another exciting year of the legendary Ka'iwi Channel crossing on Sunday July 26, 2015. With surprise drop-outs and intense battles throughout the race, it was none other than Sonni Hoenscheid and Travis Grant who claimed the well-deserved victory in the harsh and challenging conditions.

Starboard SUP dream team member Connor Baxter recaps on his 4th consecutive win at the Olukai Ho'olaule'a SUP event.

Jeremy Riggs is the true definition of a glide master. He is one of the best downwind paddlers on the planet and his top ten finish at the  recent Olukai Ho’olaule’a proves just that. Here is a video released from Pacific NW Downwind shows Riggs on a beautiful April day with the on the Southside of Maui. Watch and enjoy!

Maui’s Connor Baxter and Andrea Moller take out the title for the prestigious SUP race. More than 350 paddlers representing 12 countries registered for this year's elite stand up paddle competition.

Be part of the fun of the seventh annual OluKai Ho’olaule’a from May 1-3, 2015, bringing together the world’s elite stand up paddle (SUP) and OC1 and OC2 athletes to race the legendary eight mile ‘Maliko Downwind Run’ on Maui’s north shore.

SIC Maui Athlete, Jeremy Riggs, recently went out for a fun Maliko downwinder on his SIC Maui board with a bunch of his friends.

Check out this cool video of an absurdly scenic standup paddle downwinder video in Taihiti. The Mahina Boys present the Tahiti-Moorea 30 km Channel Crossing on their SIC Maui standup paddleboards. Enjoy!

Most of the world’s elite went to the Naish Columbia Gorge Paddle Challenge and team SIC Maui was among the bunch. After traveling from the warm waters of Hawaii, team SIC went to Hood River, Oregon and had a blast!