Kai Lenny gains nominations into Billabong XXL Awards for Ride of the Year for charging at Jaws on November 11, 2014.

SIC Maui is excited to announce they are currently in search for two youth athletes to join the SIC family as members of its SIC Junior Development Team with their SIC Grom Search.

Take a look at BOTE's 2015 Lifestyle video - Beneath the Surface. It's a behind the scenes look at the 2015 Lifestyle photo shoot and video filmed in the Florida Keys.

Check out this cool video of an absurdly scenic standup paddle downwinder video in Taihiti. The Mahina Boys present the Tahiti-Moorea 30 km Channel Crossing on their SIC Maui standup paddleboards. Enjoy!

Contemporary Films and Modern Productions Present MoFreitas Free surfing and competing in SoCal. SUP racing and SUP surfing.

Canadian world champ team decided at surf contest held last weekend in Tofino.

“Why is The Nut so good?…it’s all about the thin waist.” Check out Starboard SUP’s newest creation, “The Nut.”

As Canada's surf capital, Tofino is a fitting host for the first sanctioned stand up paddleboard surf contests ever held in Canadian surf, coming this weekend!

Within the next week the SUP world will see a new Standup Paddling World Tour World Champion crowned. Here is what to expect at the final stop of the Standup Paddle World Tour.

Your 2014 Standup Paddle World Tour Champ, Izzi Gomez, has just dropped a new little surf edit. Watch and enjoy!

Business is business and sometimes things happen. As of last Friday, October 10, 2014, Ocean Minded was forced to shut it's doors as it was being "absorbed" but parent company Crocs.

The folks at NahSkwell are happy to welcome pro surfer Lucia Matiño as their newest team member.