With the gift-giving holidays right around the corner, it's time to think about getting something awesome for the SUP'er in your life so here at Supconnect, we've put together a gift/gear guide of the newest and coolest items to have recently hit the shelves and racks on the SUP market. If you're looking for something to get for your lover, mother, brother, sister, friend, or anyone for that matter this holiday season, this guide will be perfect for the stand up paddler in your life. And who's to say you can't get a little something for yourself, 'Tis the season after all!

Welcome to our new Athlete Training Program series. We are chatting with some of the fastest, strongest, and most fit SUP athletes in the world to find out what feeds their paddle engines. From their paddle routines and cross-training habits to diet regimens, recipes, and more, these athletes share the details of their daily grind. Next up, we have SUP surfer and racer Kody Kerbox.

The APP World Tour 2017 season has officially come to a close and the 2017 World Racing Champions have been crowned.

The World’s best male stand up paddle boarders all gathered on October 20, 2017 for one of the biggest races of the year: the Red Bull Heavy Water. In it’s second annual event the Red Bull Heavy Water provided paddlers the opportunity to win the biggest payout in the history of SUP: $20,000 to the first place finisher.

The women of stand up paddling are silent no longer. They are coming together and standing up for equality and bringing awareness to the issue of women and men being treated unequally in our sport.

As favorable conditions are predicted for Friday October 20th, Red Bull Heavy Water is now in the Green Light phase, meaning that the event is likely to be held that day.

After personally paddling, weighing, and thoroughly testing 70+ boards, our expert staff has selected the best all around stand up paddle board 2017 models. These are designated by the "A" grade and organized by categories (inflatable, all-around, touring, etc).

Seasons are a-changin' and the cooler weather and fall colors will be making their way to your oceans and waterways in no time. Here, we’ve put together a list of SUP gear, SUP accessories, SUP boards and all the must have's for everyone from a beginner to the advanced SUP'er for the 2017 Fall SUP season, so there's sure to be something in this guide for everyone!

The world's best SUP surfers took to the water and displayed their elite talent on the fourth day of competition on Denmark's northwest coast at the 2017 ISA World SUP and Paddleboard Championship.

As the 21st annual Molokai 2 Oahu Paddleboard World Championships (M2O) are set to take place this weekend there are a number of talented athletes to be on the lookout for as possible champions. See our list of the top contenders for the 2017 title.

This week at the annual Outdoor Retailer show in Salt Lake City, Utah, Supconnect announced the 2017 Gear of the Year Awards winners from our 8th Annual Supconnect Editor's Choice Awards.

After personally paddling, weighing, and thoroughly testing 70+ boards, our expert staff has selected the best non-inflatable stand up paddle board 2017 models. These are designated by the "A" grade and organized by categories (inflatable, all-around, touring, etc).