The world’s leading inflatable paddle board brand, Red Paddle Co, has encapsulated the very essence of its core values in its pioneering 2021 video, ‘Never Compromise’.

Paddle Logger, a multi-award winning mobile app for paddle sports, has been shortlisted for the Sustainability category at the 2021 Sports Technology Industry Awards.

Mark your calendars, the Outdoor Retailer Summer 2021 show is shifting back two months. The new dates are scheduled for August 10-12, 2021.

The International Canoe Federation and world renowned paddle craft manufacturer, Starboard, have announced an exciting new partnership which will provide benefits both on and off the water.

After a whirlwind of a year in 2020, 2021 has already brought a ton of excitement to the Supconnect team with the addition of Samantha Eastburn to the Supconnect staff.

World-renowned board manufacturer Surftech partners with outdoor lifestyle brands to deliver technologically advanced paddleboards with unprecedented performance and durability to the active outdoor market.

South Florida based start-up, PADL, is now accepting investments online with a recently launched campaign on SeedInvest.

Just in time for the holidays, PADL has opened its newest location in Fiesta Key RV Resort and Marina. The new location is the first in the Keys and opens up the opportunity to take part in the fastest growing paddle share program!

2020 was a year full of adventure, thrills, learning, and more. There were a few trends that caught on this year that caught the attention of our editorial staff here at Supconnect. Here are 5 of the biggest trends of 2020

Before we head into the new year, we're taking a look at a few of the biggest SUP stories from 2020.

Sayulita JR SUP Team, a Mexican based youth paddleboard race training program announces a change in its leadership.

Supconnect has overhauled their board review process and is launching a new format for how to get your product reviewed for 2021.