Supconnect Announces Maui Jim As Supconnect Awards Sponsor

SAN DIEGO, California - Supconnect is proud to announce Maui Jim as a sponsor of the 6th Annual Supconnect Awards. During the awards ceremony at the AWSI Awards Party at the September Surf Expo, Maui Jim sunglasses will be given to the winners of the Awards.

In its 6th year, the Supconnect Editor's Choice Awards is beyond stoked to have such an awesome brand in support of these awards and the athletes, brands, and shops nominated. "Maui Jim has been a long-time supporter of the sport, sponsoring its athletes, events and the overall lifestyle," says Andre Niemeyer, Supconnect's Publisher. "It's a great honor and an extremely perfect fit to have them supporting the Supconnect Awards, where together we can officially and powerfully acknowledge those who help us all make stand up paddling such a special sport and community."

The Supconnect Awards started in 2010 as a way of recognizing individuals that made exceptional contributions to the sport. As such, it’s the world’s first and original awards in the stand up paddle industry. Unlike most awards, winners are not chosen strictly on athletic performance and results. The ultimate objective of the Supconnect Awards is to help to create positive icons for the youth in order to increase the longevity of the sport for generations to come. And what’s more, it also aims at recognizing exceptional brands, products, and shops that help raise the bar in their field, serving as blueprints of excellence for others to follow. In that light, do not expect the usual run-of-the-mill winners. Nominees and winners, at least we hope, capture the all-inclusive culture of the sport, with friendly smiles and awe-inspiring stories and, yes, performances.

To learn more about the Supconnect Awards, click here and don't forget to vote for your favorite athletes and brands! The categories that are still open for voting are:

• Man of the Year
• Woman of the Year
• Grom of the Year
• Brand of the Year
• Shop of the Year
• Blog of the Year

About Maui Jim

Maui Jim sunglasses were born on the beaches of Maui and designed to protect eyes from the harsh rays of the island sun. Today, Maui Jim is recognized for unparalleled “ Aloha Spirit” and customer service as well as patented PolarizedPlus2® lens technology, which blocks 100% of UV rays and eliminates glare while enhancing color, definition and depth perception. Maui Jim sunglasses have earned the Skin Cancer Foundation Seal of Recommendation as an effective UV filter for the eyes and surrounding skin. For more information, visit MauiJim.com or on Facebook, Twitter or Instagram at @OfficialMauiJim.